Latest News In Digital Marketing

AN ALBUQUERQUE WEB DESIGN STUDIO SINCE 2004

FENG SHUI FOR THE WEB

Tony Garcia - Owner & Creative Director

Is Your Analytics Ready for Upcoming Browser Changes?

With the introduction of Chrome’s new user-agent string structure, web analytics solutions need to be prepared for future updates.  Google is changing its user-agent string to provide a better browsing experience for users. The change will affect all browsers on Android devices.  The User-agent string is sent with every HTTP request to the server. This

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Tony Garcia - Owner & Creative Director

4 Pro Tips for Creating Powerful Agency Dashboards

If there’s a word to describe the client reporting process, it’s time-consuming. Picture it. You login to Facebook with a client’s account, take a few screenshots, paste them on a spreadsheet, and send it to them. You log out and login back again with another client’s account, take the screenshots, and … well, you know

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Tony Garcia - Owner & Creative Director

The Correct Way to Onboard New Clients

You invested in countless coffee meetups and introduction calls to referrals and finally landed your first client. You’ve negotiated your contract, and it’s signed. Now starts a vital part of your business: Client onboarding.  Nailing the client onboarding process lays the foundation for a profitable and productive partnership. However, ignoring the importance of client onboarding

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Tony Garcia - Owner & Creative Director

Affiliate Marketing vs Referral Marketing: What is the Difference?

As the transition to a more online-focused earning happened during the difficult times of the pandemic, the rise of people trying to capitalize on that had risen too. Turns out the trend is here to stay due to lifestyle changes and the change in the overall outlook of earning from home. Both affiliate marketing and

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Tony Garcia - Owner & Creative Director

6 Key Reasons To Use PPC Advertising

If your business is looking for a fast way to get consumers to your website, make purchases, and build revenue, online pay-per-click (PPC) advertising is one of the best solutions. Unlike traditional advertising in print media or billboards that go to a wide audience, are targeted to a specific audience likely to buy. And while

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Tony Garcia - Owner & Creative Director

Iceberg Ahead? What Not to Forget When Allocating Resources to Projects

Managing project delivery for an agency is no mean feat. There is always something on your to-do list. You proactively manage risk, while accepting the fact that you can’t account for everything. No two days are the same. Resource allocation is just one of the many factors that impacts your organization’s ability to deliver high-quality

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8 WordPress SEO Tips You Need to Know

Do you have a WordPress website, but you cannot seem to gain traffic? Often, people use this content management system because it is free, secure, …

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Ultimate Guide to Keyword Mapping: Tools and Strategies

Keyword mapping is the process of assigning keywords to the pages on your website. This procedure helps you carefully allocate keywords across your site so …

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5 Shopify Tips to Get Your Business Off the Ground and Running

For those that are new to eCommerce, Shopify is a popular platform that can really help you get started. Namely, it becomes a lot easier …

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Why Your Business Will Benefit From SEO Outreach and Link Building

Trust is a massive part of SEO. The more people trust your website and the content you put out, the more likely you are to …

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8 Businesses That Require a Consistent SEO Strategy

Are you wondering whether your business would benefit from a consistent SEO strategy? The answer is probably yes. Often, it does not matter what industry …

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Competition Research for SEO

Competition research in SEO is a process of discovering your most relevant competitors and analyzing their strengths and weaknesses. This knowledge can give you a …

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